Parashift Company Update January 2019

Unfortunately, I haven’t had much time to write in the last 30 days. There are two very good reasons for this; there is too much going on and we as a team are busy with the expansion at the moment.

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Delays due to… innovation.

Something that has always fascinated me about start-ups is that you always get learnings you didn’t expect. One would assume that positive learnings automatically attribute to positive results and vice versa. Unfortunately, this is not necessarily the case. An example.

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How are we going to build our sales organization?

Now that we have our first products available, we are in the process of developing integration products with our first customers. At the same time we are working on the Parashift Platform, our mainstream product, for medium-sized businesses. Our goal for the upcoming months: To generate continuous, predictable and rapid growth in the targeted markets.

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